Motivacija turistov za počasna potovanja: Primer Vojvodine, Srbija
DOI:
https://doi.org/10.3986/AGS.10583Ključne besede:
počasni turizem, motivacija za potovanje, Vojvodina, Srbija, raziskovalna faktorska analizaPovzetek
Počasni turizem je alternativna vrsta turizma, ki postaja vse bolj sprejeta po vsem svetu. Spodbuja turistične izkušnje z upočasnitvijo tempa potovanja, varovanjem okolja in izboljšanjem kakovosti turistične izkušnje z vključevanjem turistov v kraj. Raziskava nudi razmislek o tem, kako spodbujati to vrsto turizma v Vojvodini. Prvi cilj te raziskave je proučiti značilnosti turistov, ki so obiskali Vojvodino in ugotoviti, katere destinacije so najbolj obiskane. Glavni cilj članka pa je raziskati motive popotnikov za potovanje v Vojvodino. Na podlagi podatkov o 243 udeležencih sta bila z uporabo raziskovalne faktorske analize identificirana dva ključna dejavnika, ki motivirata turiste za potovanje v Vojvodino: raziskovanje in prosti čas. Metodologija, ki je bila uporabljena v tej raziskavi, je prenosljiva in jo je možno uporabiti tudi v drugih raziskavah na to temo.
Prenosi
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